Official conference web site
FINIZ Portal home page
BRAND
Papers:
INTERNALLY GENERATED GOODWILL ASSESSMENT: CONTEMPORARY TIMES REQUIREMENT OR NOT?
(Year:
2014
)
THE IMPACT OF EMPLOYER BRANDING ON THE IT RECRUITEMENT PROCESS
(Year:
2023
)
SYNERGIES BETWEEN AGILITY AND AUTHENTICITY IN BRAND STRATEGY
(Year:
2025
)
