@article{article,
  author  = {Klevernić, L., Brdar, I.},
  title   = {The Role of Social Media in Shaping Masstige Marketing Strategies},
  conference proceedings = {FINIZ 2024 - Social Media and Contemporary Business},
  year    = 2024,
  doi     = { 10.15308/finiz-2024-102-108},
  pages   = {102-108}
}