Abstract:
Digitalization is transforming companies more fundamentally than the business world has ever seen. The accounting industry has created a new trend known as accounting engineering, which involves rethinking the profession in way of technological advancement such as digital transformation, artificial intelligence, and the 4th Industrial Revolution (I4.0). While many of these changes have been theoretically integrated into scientific literature, their practical application in business operations is lacking. In this sense, this paper aims to highlight the aforementioned issues through the lens of implementing the achievements of digital transformation and to provide a clearer understanding of accounting engineering and its impact on the profession in the digital age, offering practical insights into the relationship between digital advancements and labor market trends for accounting professionals.
CITATION:
IEEE format
G. Rnjak Punoš, G. Knežević, “Transforming Accounting Through Digitalization - A New Era for the Profession,” in FINIZ 2024 - Social Media and Contemporary Business, Belgrade, Singidunum University, Serbia, 2024, pp. 42-49. doi: 10.15308/finiz-2024-42-49
APA format
Rnjak Punoš, G., Knežević, G. (2024). Transforming Accounting Through Digitalization - A New Era for the Profession. Paper presented at FINIZ 2024 - Social Media and Contemporary Business. doi:10.15308/finiz-2024-42-49